Posted on Categories Expository WritingTags , , 1 Comment on How Market Designs Set Prices

How Market Designs Set Prices

Hal Varian (Chief Economist, Google) recently shared a concise article with the title “How auctions set ad prices”. The article is a clear exposition of how ad prices determine the sorting order of bidders for online advertising. However, the tone of the article is not quite compatible with how it feels from the outside. Continue reading How Market Designs Set Prices